{"id":5167,"date":"2023-01-06T13:47:19","date_gmt":"2023-01-06T13:47:19","guid":{"rendered":"https:\/\/sandbox.reggaenorthca.com\/?p=5167"},"modified":"2023-01-13T14:35:55","modified_gmt":"2023-01-13T14:35:55","slug":"positive-messages-on-the-soul-riddim","status":"publish","type":"post","link":"https:\/\/sandbox.reggaenorthca.com\/?p=5167","title":{"rendered":"Positive Messages on The Soul Riddim"},"content":{"rendered":"<p>Toronto Producer Courtney Swaby likes to build a rapport with people individually before establishing a professional relationship with them.\u00a0 So, before recording the songs on the <strong><em>\u2018Soul Riddim\u2019<\/em><\/strong>, he sat with each artiste and penciled out the vision, what&#8217;s relatable, and the type of message they wanted to send with their songs.<\/p>\n<p>&#8220;I believe it is important to know someone on an individual level since you can learn a lot about how someone responds to certain situations and their work ethic,\u201d Swaby said.\u00a0 &#8220;I worked with Majah Bless for many years before migrating to Canada, while Exco Levi, Bryka, Eyesus and I reconnected in Toronto after meeting them while on tour with I-Octane<\/p>\n<p>Swaby and the &#8220;CS Entertainment Ja team&#8221; started working on the project with the artist in the summer of 2022, and after months of studio work and other formalities, the songs were ready for release this winter.<\/p>\n<p>The release date for the Soul Riddim is Friday, January 6th, 2023, and is available on all leading digital platforms. The Riddim is a four-track project which includes <strong><em>\u2018Devine\u2019<\/em><\/strong> by Exco Levi, <strong><em>\u2018Parrow and Fraid\u2019<\/em><\/strong> by Eyesus, <strong><em>\u2018Firm\u2019<\/em><\/strong> by Bryka, and <strong>\u2018Remember Me\u2019<\/strong> by Majah Bless. The songs were recorded at Smokeshop Studio and distributed by Zojak Worldwide.<\/p>\n<p>Courtney Swaby is no cub scout in the media entertainment industry; he has worked in this field for over twenty years.\u00a0 His passion started in cinematography, which allowed him to work across Africa, Europe, and the Caribbean islands.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-5165 alignright\" src=\"https:\/\/sandbox.reggaenorthca.com\/wp-content\/uploads\/2023\/01\/SWABY-PIC-184x300.jpg\" alt=\"\" width=\"184\" height=\"300\" srcset=\"https:\/\/sandbox.reggaenorthca.com\/wp-content\/uploads\/2023\/01\/SWABY-PIC-184x300.jpg 184w, https:\/\/sandbox.reggaenorthca.com\/wp-content\/uploads\/2023\/01\/SWABY-PIC-629x1024.jpg 629w, https:\/\/sandbox.reggaenorthca.com\/wp-content\/uploads\/2023\/01\/SWABY-PIC-768x1249.jpg 768w, https:\/\/sandbox.reggaenorthca.com\/wp-content\/uploads\/2023\/01\/SWABY-PIC.jpg 922w\" sizes=\"(max-width: 184px) 100vw, 184px\" \/>&#8220;I worked closely to produce short films alongside Omaall Wright (Majah Bless),\u201d he said. \u201cThen, when I moved to Canada, I was committed to learning, growing, and networking in the community, which led me to music production\u201d.\u00a0\u00a0 Swaby&#8217;s first production was the single <strong><em>\u2018Real People Do Real Things\u2019<\/em><\/strong> by Majah Bless in 2018, then came the <strong><em>\u2018Fusion Riddim\u2019<\/em><\/strong> in 2020, and now he is happy to release the <strong><em>\u2018Soul Riddim\u2019 <\/em><\/strong>in 2023.<\/p>\n<p>Although he enjoys being a producer, Swaby is quite aware of the obstacles and expenses that come with getting your products in the right hands and places to gain some success.<\/p>\n<p>\u201cIt is challenging as a Black producer in Canada; you have to put in the work to have your music heard\u201d, he said.\u00a0 \u201cEven if your music has a vision or words of affirmation or encouragement, sometimes that is not what people want to vibe to, so it doesn&#8217;t get the airtime\u201d, he continued.<\/p>\n<p>\u201cWith everything come challenges, and working from one project to the next, you build connections and meet some good people that provide insight into the industry\u201d.\u00a0\u00a0 \u201cI am family-oriented, and they are my motivation which helps to keep me grounded, and with God, anything is possible\u201d.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Toronto Producer Courtney Swaby likes to build a rapport with people individually before establishing a professional relationship with them.\u00a0 So, before recording the songs on the \u2018Soul Riddim\u2019, he sat with each artiste and penciled out the vision, what&#8217;s relatable, and the type of message they wanted to send with their songs. &#8220;I believe it [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5166,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[240,239],"tags":[82],"class_list":["post-5167","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-canadian-news","category-international-news","tag-featured"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/sandbox.reggaenorthca.com\/index.php?rest_route=\/wp\/v2\/posts\/5167","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sandbox.reggaenorthca.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sandbox.reggaenorthca.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sandbox.reggaenorthca.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sandbox.reggaenorthca.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5167"}],"version-history":[{"count":2,"href":"https:\/\/sandbox.reggaenorthca.com\/index.php?rest_route=\/wp\/v2\/posts\/5167\/revisions"}],"predecessor-version":[{"id":5176,"href":"https:\/\/sandbox.reggaenorthca.com\/index.php?rest_route=\/wp\/v2\/posts\/5167\/revisions\/5176"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sandbox.reggaenorthca.com\/index.php?rest_route=\/wp\/v2\/media\/5166"}],"wp:attachment":[{"href":"https:\/\/sandbox.reggaenorthca.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5167"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sandbox.reggaenorthca.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5167"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sandbox.reggaenorthca.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5167"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}